Fonts are the clothes that words wear

Someone once said, “Fonts are the clothes that words wear,” and it has always stuck with me because it is so true. Type design and font selection are areas that I feel are often overlooked in the classroom, but they are crucial parts of good commercial art and design. Something as simple as changing the font can completely change the the meaning that you are trying to convey. Here are some good places to start if you want to begin looking at type more in-depth:

David Hobart
Executive Art Director
The Cirlot Agency

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